A focused market view
An agreed set of competitors and their visible creative, from public and licensed sources that actually exist — with a source link on every item.
Competitive Creative Intelligence
Learn from your market — without mistaking clues for proof.
A Competitive Creative Snapshot: a grounded, source-linked look at the creative patterns visible in your market, turned into original directions worth testing.
Competitive Creative Snapshot
One deliverable, at a point in time.
Not always-on monitoring — that's a separate add-on. The snapshot does three jobs:
A creative pattern map
The hooks, offers, proof, formats, and landing-page approaches showing up in your market — patterns kept strictly separate from performance claims.
Original directions to test
Distinct concepts shaped by your brand and your offer — hypotheses to run, never copies of someone else's words or design.
Evidence language
Four labels keep confidence honest.
Every meaningful finding carries one, so you always know what the source showed, what Joplin concluded, and what still needs real-world proof:
Visible directly in a source: the ad, the copy, the CTA, the landing page, the dates.
An indirect clue, like how long an ad stayed live. Useful. Not proof of sales or return.
Joplin's read of a pattern or angle. Analysis, not a fact the competitor reported.
A result backed by your own first-party data. It describes your performance, never a competitor's private numbers.
How it's included
Part of the Do it all plan — not a separate subscription.
The snapshot doesn't cost $399/month — it's included in the Do it all plan, which does.
Do it all · Monthly
One initial snapshot
One initial Competitive Creative Snapshot. No monthly re-runs.
Do it all · Annual
Initial snapshot plus quarterly updates
The initial snapshot plus quarterly updates during the paid year.
Against false certainty and imitation.
No ad gets called profitable or high-converting without first-party evidence.
No copying competitor scripts, designs, imagery, or protected creative.
No pretending every competitor, platform, or historical ad is findable.
No recommendation is treated as a result until you've tested it.
Sources, uncertainty, and the line between observation and interpretation stay visible.
What competitive question do you need answered?
Put Joplin to work on your business. Competitive Creative Intelligence is included with the Do it all plan.