X followers
0
Source and limit: Owner-reported Week 0 baseline
Joplin vs. Zero
We’re not going to tell you Joplin can run a company’s marketing. We’re going to show you.
For 90 days, Joplin runs Noettic’s own marketing—one measurable goal, starting from zero. We publish the plan, the work, the approvals, the sourced results, the misses, and what changes next. All of it.
One email every Monday. During the 90-day experiment, it includes the Joplin vs. Zero report; afterward, it continues as Joplin’s weekly newsletter. Unsubscribe anytime. See our Privacy Policy.
The starting line
No inherited audience. No manufactured head start.
The experiment begins with new X and Instagram accounts at an owner-reported zero-follower baseline. No follower target is invented in advance—the goal is a business result, and the record will say whether it was reached.
Last updated: Awaiting Week 0 · Next report: after Week 0 is published
Reports publish every Monday and cover the prior Monday through Sunday.
Instagram followers
0
Source and limit: Owner-reported Week 0 baseline
Qualified inquiries
—
Source and limit: No result reported yet
Attributable revenue
—
Source and limit: No result reported yet
Week 0 has not been published yet. The first public record will appear when the baseline is deliberately released.
The rules
An honest record is worth more than a flattering one.
Both accounts start at zero. No purchased followers.
Paid distribution gets labeled when it’s used.
Human approvals and interventions get labeled too.
Work generated is not counted as work published.
Activity is never presented as a business result.
Misses stay visible next to wins.
Every metric names its source and its limits.
What each report includes
The plan, the work, the evidence, and the next move.
The weekly plan Joplin set. The work it created—and what actually went live. Where a human stepped in, and why. The sourced numbers. What worked, what missed, and what changes next week.
Watch first. Or start your own record.
One email every Monday. During the 90-day experiment, it includes the Joplin vs. Zero report; afterward, it continues as Joplin’s weekly newsletter. Unsubscribe anytime. See our Privacy Policy.